Play New Meta, a leading gaming arena and the home of the New Meta Academy, needed compelling video content to engage its community and showcase its spaces. I created two distinct video pieces to achieve this: a POV walkthrough video for the academy and a vertical/shorts advertisement for the main gaming arena. The walkthrough video immerses prospective students in the New Meta Academy, using smooth, first-person footage to highlight the vibrant space, from gaming setups to collaborative areas, making them feel comfortable and excited before their first visit. For the Play New Meta store ad, I crafted a dynamic vertical short that positions the location as a hangout spot for friends, capturing the energy of players coming together to game, with sleek motion graphics enhancing the futuristic vibe. This ad was localized in English and Russian, using text overlays to communicate the message without a voiceover, ensuring accessibility for a diverse audience. The result is a pair of videos that invite connection, blending immersive editing with subtle motion graphics to reflect Play New Meta’s bold, community-driven identity.